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Consumer Choice

Shop the Consumer Choice collection at Raleigh Outlet in Rocky Mount, NC. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Rocky Mount to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Rocky Mount, NC area. Financing options available.

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    $1,350.30
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    $1,038.69
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    $1,038.69

    Midnight-Madness Oversized Chaise

    Ashley Furniture

    Wrapped in luxuriously soft jumbo corduroy, this oversized chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect for unw...

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    $1,350.30
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    $1,038.69
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    $1,316.03
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    Midnight-Madness Sectional Sofa with Chaise

    Ashley Furniture

    Wrapped in luxuriously soft jumbo corduroy, this sectional sofa with chaise takes cozy and inviting to a higher level. The sumptuous piece is perfe...

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    $1,710.84
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    $1,316.03
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    $974.32 - $1,474.51
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    Millennium Cushion Firm Gel Memory Foam Hybrid Mattress

    Ashley Furniture

    Discover the luxury of this twin XL hybrid mattress. Two layers of temperature-regulating material keep you at a comfortable temperature all night ...

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    $1,266.62 - $1,916.86
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    $974.32 - $1,474.51
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    $1,185.63 - $1,880.59
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    $912.02 - $1,446.61
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    $912.02

    Millennium Luxury Gel Memory Foam Mattress

    Ashley Furniture

    When it comes to your comfort, discover the luxury of this queen gel memory foam mattress. Cooling gel copper-infused memory foam and two layers of...

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    $1,185.63 - $1,880.59
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    $912.02 - $1,446.61
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    $1,654.56 - $2,280.63
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    $1,272.74 - $1,754.33
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    Millennium Luxury Plush Gel Latex Hybrid Mattress

    Ashley Furniture

    Discover the luxury of this hybrid plush mattress. A layer of cooling gel latex and two layers of temperature-regulating material keep you at a com...

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    $1,654.56 - $2,280.63
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    $1,272.74 - $1,754.33
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    Moriville Counter Height Bar Stool image
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    $166.54
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    $128.11
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    Moriville Counter Height Bar Stool

    Ashley Furniture

    This upholstered bar stool might be simple at first sight, but a closer look reveals beauty in the details. With a distressed nutmeg finish, antiqu...

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    $166.54
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    $128.11
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    $128.11
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    Moriville Counter Height Dining Bench image
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    $239.38
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    $184.14
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    Moriville Counter Height Dining Bench

    Ashley Furniture

    This counter height upholstered bench might be simple at first sight, but a closer look reveals beauty in the details. With a distressed nutmeg fin...

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    $239.38
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    $239.38
    $184.14
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    Moriville Dining Bench image
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    $180.83
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    $139.10
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    Moriville Dining Bench

    Ashley Furniture

    This upholstered dining bench elevates the art of casual rustic style. With a distressed nutmeg finish, antiqued nailhead trim and textured polyest...

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    $180.83
    $180.83 - $180.83
    $180.83
    $139.10
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    $139.10
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    Moriville Dining Chair image
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    $152.22
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    $117.09
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    $117.09

    Moriville Dining Chair

    Ashley Furniture

    This upholstered dining chair elevates the art of casual rustic style. With a distressed nutmeg finish, antiqued nailhead trim and textured polyest...

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    $152.22
    $152.22 - $152.22
    $152.22
    $117.09
    $117.09 - $117.09
    $117.09
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  • Product image
    Nerviano Recliner image
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    $406.37
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    $406.37
    $312.59
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    $312.59

    Nerviano Recliner

    Ashley Furniture

    Indulge in comfort—while saving on space—with this zero wall recliner. This zero wall design means you only need a few inches of room between the b...

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    $406.37
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    $312.59
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    $749.09
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    $749.09

    Next-Gen Durapella Power Lift Recliner

    Ashley Furniture

    This power lift recliner makes at-home lounging an effortlessly comfortable experience. Indulge in a full recline—its spacious seating area gives y...

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    $973.82
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    $973.82
    $749.09
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    $749.09
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    $1,011.28 - $2,033.81
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    $777.91 - $1,564.47
    $777.91 - $1,564.47
    $777.91

    Next-Gen DuraPella Power Recliner

    Ashley Furniture

    It’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...

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    $1,011.28 - $2,033.81
    $1,011.28 - $2,033.81
    $1,011.28
    $777.91 - $1,564.47
    $777.91 - $1,564.47
    $777.91
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    $2,033.81
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    $2,033.81
    $1,564.47
    $1,564.47 - $1,564.47
    $1,564.47

    Next-Gen DuraPella Power Recliner

    Ashley Furniture

    This sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...

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    $2,033.81
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    $1,564.47
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  • Product image
    Next-Gen DuraPella Power Recliner image
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    $1,768.25
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    $1,768.25
    $1,360.19
    $1,360.19 - $1,360.19
    $1,360.19

    Next-Gen DuraPella Power Recliner

    Ashley Furniture

    It’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...

    View full details
    $1,768.25
    $1,768.25 - $1,768.25
    $1,768.25
    $1,360.19
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    $1,360.19
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    $1,011.28
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    $777.91
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    $777.91

    Next-Gen DuraPella Power Recliner

    Ashley Furniture

    Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power recliner, you can ma...

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    $1,011.28
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    $777.91
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    $2,078.15 - $2,607.02
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    $1,598.58 - $2,005.40
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    $1,598.58

    Next-Gen DuraPella Power Reclining Loveseat with Console

    Ashley Furniture

    It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

    View full details
    $2,078.15 - $2,607.02
    $2,078.15 - $2,607.02
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    $1,598.58 - $2,005.40
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    $2,078.15
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    $1,598.58
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    $1,598.58

    Next-Gen DuraPella Power Reclining Loveseat with Console

    Ashley Furniture

    It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

    View full details
    $2,078.15
    $2,078.15 - $2,078.15
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    $1,598.58
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    $1,532.28
    $1,532.28 - $1,532.28
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    $1,178.68
    $1,178.68 - $1,178.68
    $1,178.68

    Next-Gen DuraPella Power Reclining Sectional Loveseat

    Ashley Furniture

    Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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    $1,532.28
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    $1,178.68
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    $2,756.99 - $3,620.80
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    $2,756.99
    $2,120.76 - $2,785.23
    $2,120.76 - $2,785.23
    $2,120.76

    Next-Gen DuraPella Power Reclining Sectional

    Ashley Furniture

    Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional,...

    View full details
    $2,756.99 - $3,620.80
    $2,756.99 - $3,620.80
    $2,756.99
    $2,120.76 - $2,785.23
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    $2,120.76
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    $1,797.91
    $1,797.91 - $1,797.91
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    $1,383.01
    $1,383.01 - $1,383.01
    $1,383.01

    Next-Gen DuraPella Power Reclining Sectional Loveseat with Console

    Ashley Furniture

    Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

    View full details
    $1,797.91
    $1,797.91 - $1,797.91
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    $1,383.01
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    $1,938.64
    $1,938.64 - $1,938.64
    $1,938.64
    $1,491.26
    $1,491.26 - $1,491.26
    $1,491.26

    Next-Gen DuraPella Power Reclining Sectional Sofa

    Ashley Furniture

    Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

    View full details
    $1,938.64
    $1,938.64 - $1,938.64
    $1,938.64
    $1,491.26
    $1,491.26 - $1,491.26
    $1,491.26
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  • Product image
    Next-Gen DuraPella Power Reclining Sofa image
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    $2,651.36
    $2,651.36 - $2,651.36
    $2,651.36
    $2,039.51
    $2,039.51 - $2,039.51
    $2,039.51

    Next-Gen DuraPella Power Reclining Sofa

    Ashley Furniture

    This sleek, ultra-modern power reclining sofa with drop-down table has it all. With designer style and head-to-toe comfort, it has the upscale look...

    View full details
    $2,651.36
    $2,651.36 - $2,651.36
    $2,651.36
    $2,039.51
    $2,039.51 - $2,039.51
    $2,039.51
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    $2,122.50
    $2,122.50 - $2,122.50
    $2,122.50
    $1,632.69
    $1,632.69 - $1,632.69
    $1,632.69

    Next-Gen DuraPella Power Reclining Sofa

    Ashley Furniture

    It’s time to rethink the way you relax—and time to experience the joys of this power reclining sofa. Taking a fashion-forward approach to the art o...

    View full details
    $2,122.50
    $2,122.50 - $2,122.50
    $2,122.50
    $1,632.69
    $1,632.69 - $1,632.69
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  • Product image
    O'Phannon Ottoman With Storage image
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    $428.92
    $428.92 - $428.92
    $428.92
    $329.94
    $329.94 - $329.94
    $329.94

    O'Phannon Ottoman With Storage

    Ashley Furniture

    Complete your at-home retreat with this casually chic ottoman. The luxe herringbone chenille upholstery is indulgently plush to the touch. A flip t...

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    $428.92
    $428.92 - $428.92
    $428.92
    $329.94
    $329.94 - $329.94
    $329.94
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Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Raleigh Outlet — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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