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Consumer Choice

Shop the Consumer Choice collection at Raleigh Outlet in Rocky Mount, NC. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Rocky Mount to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Rocky Mount, NC area. Financing options available.

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  • Save up to 23% Save %
    $866.83 - $3,467.32
    $866.83 - $3,467.32
    $866.83
    $666.79 - $2,667.17
    $666.79 - $2,667.17
    $666.79

    Bales Modular Seating

    Ashley Furniture

    Be bold with a modern take on seating. Specifications▶ Specifications Details Brand Name Signature Design by Ashley Material Fabric|Wood Produc...

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    $866.83 - $3,467.32
    $866.83 - $3,467.32
    $866.83
    $666.79 - $2,667.17
    $666.79 - $2,667.17
    $666.79
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  • Product image
    Baystorm Bed image
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    $490.49 - $683.05
    $490.49 - $683.05
    $490.49
    $377.30 - $525.42
    $377.30 - $525.42
    $377.30

    Baystorm Bed

    Ashley Furniture

    Rest in the casually cool style of this king panel bed. Its driftwood and smoky finish gives this bed an easy-going vibe that's perfect for creatin...

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    $490.49 - $683.05
    $490.49 - $683.05
    $490.49
    $377.30 - $525.42
    $377.30 - $525.42
    $377.30
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    $932.84 - $1,688.73
    $932.84 - $1,688.73
    $932.84
    $717.57 - $1,299.02
    $717.57 - $1,299.02
    $717.57

    Baystorm Bedroom Set

    Ashley Furniture

    Rest and reflect in the beachy style of this bedroom package. Its driftwood and surfer-inspired smoky finish gives this set a rustic look that's pe...

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    $932.84 - $1,688.73
    $932.84 - $1,688.73
    $932.84
    $717.57 - $1,299.02
    $717.57 - $1,299.02
    $717.57
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    $435.85
    $435.85 - $435.85
    $435.85
    $335.27
    $335.27 - $335.27
    $335.27

    Baystorm Youth Bed

    Ashley Furniture

    Rest in the casually cool style of this twin panel bed. Its driftwood and smoky finish gives this bed an easy-going vibe that's perfect for creatin...

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    $435.85
    $435.85 - $435.85
    $435.85
    $335.27
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    $335.27
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    $219.87 - $435.83
    $219.87 - $435.83
    $219.87
    $169.13 - $335.25
    $169.13 - $335.25
    $169.13

    Belachime Bed

    Ashley Furniture

    With its clean-lined look and modern attitude, this queen panel bed is a fresh style awakening. A warm charcoal hue over replicated oak grain easil...

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    $219.87 - $435.83
    $219.87 - $435.83
    $219.87
    $169.13 - $335.25
    $169.13 - $335.25
    $169.13
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    $327.86
    $327.86 - $327.86
    $327.86
    $252.20
    $252.20 - $252.20
    $252.20

    Belachime Chest of Drawers

    Ashley Furniture

    With its clean-lined look and modern attitude, this chest of drawers is a fresh style awakening. A warm charcoal hue over replicated oak grain easi...

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    $327.86
    $327.86 - $327.86
    $327.86
    $252.20
    $252.20 - $252.20
    $252.20
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    $355.16
    $355.16 - $355.16
    $355.16
    $273.20
    $273.20 - $273.20
    $273.20

    Belachime Dresser

    Ashley Furniture

    With its clean-lined look and modern attitude, this dresser is a fresh style awakening. A warm charcoal hue over replicated oak grain easily comple...

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    $355.16
    $355.16 - $355.16
    $355.16
    $273.20
    $273.20 - $273.20
    $273.20
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    $439.74
    $439.74 - $439.74
    $439.74
    $338.26
    $338.26 - $338.26
    $338.26

    Belachime Dresser and Mirror

    Ashley Furniture

    With its clean-lined look and modern attitude, this dresser and mirror is a fresh style awakening. A warm charcoal hue over replicated oak grain ea...

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    $439.74
    $439.74 - $439.74
    $439.74
    $338.26
    $338.26 - $338.26
    $338.26
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  • Product image
    Bellaby 4-Piece Entertainment Center with Electric Fireplace image
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    $1,077.40 - $1,665.29
    $1,077.40 - $1,665.29
    $1,077.40
    $828.77 - $1,280.99
    $828.77 - $1,280.99
    $828.77

    Bellaby 4-Piece Entertainment Center with Electric Fireplace

    Ashley Furniture

    Express your farmhouse style with this entertainment center. Its wispy white finish over replicated oak wood grain is a delightful change from the ...

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    $1,077.40 - $1,665.29
    $1,077.40 - $1,665.29
    $1,077.40
    $828.77 - $1,280.99
    $828.77 - $1,280.99
    $828.77
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  • Product image
    Bellaby 4-Piece Entertainment Center with Fireplace image
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    $1,636.66
    $1,636.66 - $1,636.66
    $1,636.66
    $1,258.97
    $1,258.97 - $1,258.97
    $1,258.97

    Bellaby 4-Piece Entertainment Center with Fireplace

    Ashley Furniture

    Express your farmhouse style with this entertainment center with fireplace insert. Its wispy white finish over replicated oak wood grain is a delig...

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    $1,636.66
    $1,636.66 - $1,636.66
    $1,636.66
    $1,258.97
    $1,258.97 - $1,258.97
    $1,258.97
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  • Product image
    Bellaby 63" TV Stand image
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    $435.85
    $435.85 - $435.85
    $435.85
    $335.27
    $335.27 - $335.27
    $335.27

    Bellaby 63" TV Stand

    Ashley Furniture

    Express your farmhouse style with this TV stand. Its wispy white finish over replicated oak wood grain is a delightful change from the ordinary. Cl...

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    $435.85
    $435.85 - $435.85
    $435.85
    $335.27
    $335.27 - $335.27
    $335.27
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  • Product image
    Bellaby 63" TV Stand with Electric Fireplace image
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    $870.39
    $870.39 - $870.39
    $870.39
    $669.53
    $669.53 - $669.53
    $669.53

    Bellaby 63" TV Stand with Electric Fireplace

    Ashley Furniture

    Express your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful change...

    View full details
    $870.39
    $870.39 - $870.39
    $870.39
    $669.53
    $669.53 - $669.53
    $669.53
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  • Product image
    Bellaby 63" TV Stand with Fireplace image
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    $841.76
    $841.76 - $841.76
    $841.76
    $647.51
    $647.51 - $647.51
    $647.51

    Bellaby 63" TV Stand with Fireplace

    Ashley Furniture

    Express your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful change...

    View full details
    $841.76
    $841.76 - $841.76
    $841.76
    $647.51
    $647.51 - $647.51
    $647.51
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    $331.76 - $632.29
    $331.76 - $632.29
    $331.76
    $255.20 - $486.38
    $255.20 - $486.38
    $255.20

    Bellaby Bed

    Ashley Furniture

    It’s gorgeous; it’s modern farmhouse; it’s your very own queen panel bed. The wispy, whitewash palette sweeps over the set without covering the gra...

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    $331.76 - $632.29
    $331.76 - $632.29
    $331.76
    $255.20 - $486.38
    $255.20 - $486.38
    $255.20
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    $627.07 - $986.17
    $627.07 - $986.17
    $627.07
    $482.36 - $758.59
    $482.36 - $758.59
    $482.36

    Bellaby Bed with 2 Storage Drawers

    Ashley Furniture

    It’s gorgeous; it’s modern farmhouse; it’s this queen storage bed. Wispy, whitewash finish infuses so much character without covering the grain for...

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    $627.07 - $986.17
    $627.07 - $986.17
    $627.07
    $482.36 - $758.59
    $482.36 - $758.59
    $482.36
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    $1,101.97 - $2,357.43
    $1,101.97 - $2,357.43
    $1,101.97
    $847.67 - $1,813.41
    $847.67 - $1,813.41
    $847.67

    Bellaby Bedroom Set

    Ashley Furniture

    Gorgeous and modern, this charming bed, dresser and mirror express your farmhouse style. Wispy white finish over replicated oak wood grain infuses ...

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    $1,101.97 - $2,357.43
    $1,101.97 - $2,357.43
    $1,101.97
    $847.67 - $1,813.41
    $847.67 - $1,813.41
    $847.67
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    $494.39 - $770.21
    $494.39 - $770.21
    $494.39
    $380.30 - $592.47
    $380.30 - $592.47
    $380.30

    Bellaby Crossbuck Bed

    Ashley Furniture

    It’s gorgeous, it’s modern farmhouse, it’s a queen crossbuck panel bed. Wispy, whitewash finish infuses so much character without masking the grain...

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    $494.39 - $770.21
    $494.39 - $770.21
    $494.39
    $380.30 - $592.47
    $380.30 - $592.47
    $380.30
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    $770.21
    $770.21 - $770.21
    $770.21
    $592.47
    $592.47 - $592.47
    $592.47

    Bellaby Dresser and Mirror

    Ashley Furniture

    Your bedroom isn’t just a room. It’s a canvas. Express your farmhouse style with this dresser and mirror set. Wispy white finish over replicated oa...

    View full details
    $770.21
    $770.21 - $770.21
    $770.21
    $592.47
    $592.47 - $592.47
    $592.47
    Save 23% Save %
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    $685.65
    $685.65 - $685.65
    $685.65
    $527.42
    $527.42 - $527.42
    $527.42

    Bellaby Dresser

    Ashley Furniture

    Your bedroom isn’t just a room. It’s a canvas. Express your farmhouse style with this dresser. Wispy white finish over replicated oak wood grain br...

    View full details
    $685.65
    $685.65 - $685.65
    $685.65
    $527.42
    $527.42 - $527.42
    $527.42
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  • Product image
    Bellaby TV Stand with Electric Fireplace image
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    $685.48
    $685.48 - $685.48
    $685.48
    $527.29
    $527.29 - $527.29
    $527.29

    Bellaby TV Stand with Electric Fireplace

    Ashley Furniture

    Express your modern farmhouse style with this TV stand with fireplace. Its wispy white finish over replicated oak grain is a delightful change from...

    View full details
    $685.48
    $685.48 - $685.48
    $685.48
    $527.29
    $527.29 - $527.29
    $527.29
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    $810.52
    $810.52 - $810.52
    $810.52
    $623.48
    $623.48 - $623.48
    $623.48

    Bennox Dining Table and Chairs with Bench (Set of 6)

    Ashley Furniture

    Set the scene for ultra-contemporary style with this dining room table set. The table’s rich, dark finish and clean, gently tapered profile are the...

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    $810.52
    $810.52 - $810.52
    $810.52
    $623.48
    $623.48 - $623.48
    $623.48
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    $948.45 - $1,389.49
    $948.45 - $1,389.49
    $948.45
    $729.58 - $1,068.84
    $729.58 - $1,068.84
    $729.58

    Binterglen Bedroom Package

    Ashley Furniture

    Are you a lover of casual contemporary style? Then this bedroom package is perfect for you. The clean, white finish conveys an easy-breezy sensibil...

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    $948.45 - $1,389.49
    $948.45 - $1,389.49
    $948.45
    $729.58 - $1,068.84
    $729.58 - $1,068.84
    $729.58
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  • Product image
    Biscoe Power Recliner image
    Save 23% Save %
    $1,026.03
    $1,026.03 - $1,026.03
    $1,026.03
    $789.25
    $789.25 - $789.25
    $789.25

    Biscoe Power Recliner

    Ashley Furniture

    If style is the question, then this power recliner is the answer. Its clean-lined profile is beautifully contemporary. High-performance fabric, mac...

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    $1,026.03
    $1,026.03 - $1,026.03
    $1,026.03
    $789.25
    $789.25 - $789.25
    $789.25
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  • Product image
    Biscoe Power Reclining Sofa image
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    $1,643.56
    $1,643.56 - $1,643.56
    $1,643.56
    $1,264.28
    $1,264.28 - $1,264.28
    $1,264.28

    Biscoe Power Reclining Sofa

    Ashley Furniture

    If style is the question, then this power reclining sofa is the answer. Its clean-lined profile is beautifully contemporary. High-performance fabri...

    View full details
    $1,643.56
    $1,643.56 - $1,643.56
    $1,643.56
    $1,264.28
    $1,264.28 - $1,264.28
    $1,264.28
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Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Raleigh Outlet — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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